What happens when one of the largest coffee serving companies teams up with one of the largest cloud companies? We’ll find out soon as Google has partnered with Starbucks to provide free WiFi to studious customers, screenwriters, and techy hobos throughout it’s 7000 stores in the US starting in August.
Providing internet access during natural disasters has become critical as demonstrated by Hurricane Sandy, but Starbucks also has to balance it’s offerings to customers/visitors that enjoy the free service (currently provided by AT&T).
Google claims WiFi speeds will go up 10x in most areas and 100x in it’s Google Fiber areas.
Hopefully neighboring residents/business will be able to reap the benefits of Google’s WiFi coverage while enjoying other preferred brands of coffee.